Protection of Personal Information

The impact of POPI on marketers

I am talking at New Media's Contect Conference tomorrow on the implications of the Protection of Personal Information Bill for marketers. Here is a link to an interview which I did in anticipation of this event on MarkLives.com.

Is this where the word 'spam' comes from?

When did we start referring to unsolicited marketing messages as 'spam'? While researching my book, I found an article 'The regulation of unsolicited commercial communications (spam): Is the opt-out mechanism effective?' by Sebo Tladi in the 2008 South African Law Journal.

Interesting articles on Protection of Personal Information Bill

PoPi's approval in the National Assembly on the 11th of September 2012 brought with it a deluge of interesting articles. Here are some of them:

Protection of Personal Information Bill passed by the National Assembly

The Protection of Personal Information Bill was passed by the National Assembly on 11 September 2012. The Bill will must now be approved by the NCOP at which point only the President's signature is required to make it law.

See this excellent article by Webber Wentzel's Dario Milo and Greg Palmer in the Business Day.

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